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Measuring Your Small Business’s Success: What Is Sustainable Growth?

Measuring Your Small Business’s Success: What Is Sustainable Growth?

by Timothy L. Sernett, CPA | Feb 10, 2022 | General

If you asked many business owners whether they wanted their company to grow, they would likely say yes, of course. Growing too little or too slowly leads to stagnation. What is more, a business that doesn’t grow is in danger of becoming irrelevant. And after...
How a Virtual CFO Can Help You Bounce Back From the COVID-19 Crisis

How a Virtual CFO Can Help You Bounce Back From the COVID-19 Crisis

by Timothy L. Sernett, CPA | Jan 27, 2022 | General

COVID-19 has had a profound effect on businesses of all sizes, but particularly on small businesses. In an April 2021 report, the Federal Reserve Board expressed optimism. Here’s their reasoning. Although about 200,000 more than usual small businesses closed during...
Small Business Bookkeeping: Can You Save Costs Outsourcing Your Bookkeeper?

Small Business Bookkeeping: Can You Save Costs Outsourcing Your Bookkeeper?

by Timothy L. Sernett, CPA | Jan 12, 2022 | General

The question of whether to hire outsourced bookkeepers is not a new one. Small business owners have been grappling with the decision for years. The truth is that you have only a few options for keeping your books. You could hire someone to work full-time in your...
How to Read Financial Statements Like a Pro

How to Read Financial Statements Like a Pro

by Timothy L. Sernett, CPA | Dec 28, 2021 | General

Managing a business well requires insight into your financial situation. Yet, it’s hard to have a clear understanding of where your company stands unless you know how to read the financial statements you receive from your small business bookkeeping service. These...
What Are the Costs of Poor Data Entry for Your Small Business?

What Are the Costs of Poor Data Entry for Your Small Business?

by Timothy L. Sernett, CPA | Dec 15, 2021 | General

Small business accounting has made a tremendous journey since the days of paper ledgers and handwritten entries. Now, small business bookkeeping software makes entries easier and more reliable. However, even now, data entry presents challenges. Whether you do your...
QuickBooks 101: 8 Common Mistakes to Avoid

QuickBooks 101: 8 Common Mistakes to Avoid

by Timothy L. Sernett, CPA | Nov 29, 2021 | General

QuickBooks is a phenomenon in the software world. It was an immediate success and, nearly 40 years later, is still by far the most popular self-service accounting software. Intended to enable small and medium-sized businesses to do their own books, the software has...
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